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HARD IS THE POINT.
Nobody signs up for the easy version and remembers it. The grind is where the story gets written: the reps you didn’t want, the mornings you showed up anyway, the work nobody saw. This hoodie says it out loud across the back so you don’t have to.
Heavyweight fleece built for cold starts and long days. Soft brushed interior, double-lined hood, front pouch pocket, ribbed cuffs and hem. Full HARD IS THE POINT graphic printed across the back, IGNIT3 Phoenix on the left chest.
Heavyweight 50/50 cotton-poly fleece, 8 oz
Unisex fit, true to size, size up for a relaxed fit
Double-lined hood with matching drawstring
Back graphic + center chest Phoenix
Printed to order, ships in 2–7 business days
Movement Is Culture.
Size guide (inches)
Product measurements taken flat. Unisex fit. Runs a little small: size up for a relaxed fit.
Hard Is the Point Hoodie
$60.00
Nobody signs up for the easy version and remembers it. The grind is where the story gets written: the reps you didn’t want, the mornings you showed up anyway, the work nobody saw. This hoodie says it out loud across the back so you don’t have to.
Heavyweight fleece built for cold starts and long days. Soft brushed interior, double-lined hood, front pouch pocket, ribbed cuffs and hem. Full HARD IS THE POINT graphic printed across the back, IGNIT3 Phoenix on the left chest.
Heavyweight 50/50 cotton-poly fleece, 8 oz
Unisex fit, true to size, size up for a relaxed fit
Double-lined hood with matching drawstring
Back graphic + center chest Phoenix
Printed to order, ships in 2–7 business days
Movement Is Culture.
Size guide (inches)
Product measurements taken flat. Unisex fit. Runs a little small: size up for a relaxed fit.
| Size | Width, flat | Length |
|---|---|---|
| S | 20 | 27 |
| M | 21 | 28 |
| L | 23 | 29 |
| XL | 25 | 30 |
| 2XL | 26 1/2 | 31 |
| 3XL | 28 | 32 |
Imported